Wellness Tourism and Medical Tourism: Where Do Spas Fit?
Source: RESEARCH REPORT: GLOBAL SPA SUMMIT 2011
DOI: Not specified Publication date: Not specified E-Publication date: 2011 Availability: full text Copyright: © Global Spa Summit LLC 2011
Language: English Countries: Not specified Location: Not specified Correspondence address: Not specified
This 2011 SRI research finds the potentially explosive, $106 billion wellness tourism market held back by conceptual confusion and weak promotional models. This is the first comprehensive report on medical tourism and wellness tourism and tackles key challenges and opportunities for these distinct markets.